No One Cares What You Want

Everyone is über busy and if you want something from people for your business, it’s best to let them respond to you at their convenience-and the best way to do this is email. And if you don’t know the person from whom you need help, knowing how to send cold emails is very important. Yesterday I received a cold email from someone and I want to share it as an example of how not to send a cold email. Don’t worry there are plenty of specialists in the field of Cold Email Services. Just make sure you use the right one! To be fair, the email wasn’t horrible, but it turned me off, so it wasn’t effective for the sender. (more…)

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Hustling To Go From Underdog To Top Dog

Everyone loves an underdog. Why? Because we secretly want them to become the top dog. This is true in business, too, which is why shows like Shark Tank and The Profit are so popular.

I’m excited to share with you a podcast interview I did with Nikki and Trey Lewis, the husband and wife duo behind the delicious treat company, The Mallow Bar, and the podcast Biz Underdog To Top Dog. Nikki and Trey interviewed me and we talked about entrepreneurship and hustling for PR to become top dog in business.

I mentioned The Profit earlier; here’s a sneak peek of a video interview Nikki did with Marcus Lemonis from The Profit, for Inc. Magazine: (more…)

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