3 Tips To Select a Name For Your New Business

I always see lots of “serious” articles about how to select a name for your new business. And I laugh because, while picking a good name for your business is important, I don’t think it’s that hard.

You don’t only have to think about naming your business, but it is also important to consider how you will manage your business and it’s paperwork before it becomes overwhelming.

There are many sites that can help you with how to manage your paperwork from filing tips to ways in which to organize your paperwork in a more beneficial way. But, many businesses have benefited from going paperless and have used companies such as FilecenterDMS, to help them organize their paperwork and this is something you may want to consider.

It would allow you to be more productive with your time and would help keep your business organized in a more efficient way. If you do want to embrace paperless organization, there are many companies that you could consider to help you do this, you just have to find the right one for you. Although some businesses find old fashioned filing and doing it yourself is still a technique they want to adopt and this might suit you better, the choice is yours.

But, referring back, you can’t really do much without a name for your business so here are a few things you may want to consider when naming your business.

I’m going to share two super-simple tips with you. Plus I’m going to share one article with you that has a bunch of tips you might find helpful when choosing a name.

Food, Friends, & Wine

This right here is the best way I know to pick a name for your business; it’s how I came up with WeMontage. And it’s super-easy.

Invite a bunch of friends over and tell them you want them to help you brainstorm names for your new business, and bribe them with food and drink.

Here’s the most important-and fun-part: serve delicious wine! If you like white wine, pick up a few bottles of this 2013 Viognier and chill them. You and your friends will thank me.

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Sleep On It

Once the libations are poured and people’s creative juices get flowin’, I have no doubt you will have at least two solid name options for your new biz.

All you gotta do next is sleep on the names, and sleep off the wine! Then pick the one you like best the next day. You can then check its domain on websites such as hostiserver.com to make sure it’s available.

That’s it. Simple.

More Traditional Tips For Picking a Name

Here’s an article that takes a more traditional approach to selecting a name for your new biz. Some of the suggestions are as follows:

  • Use compound words. Like Facebook, SendGrid, and WeMontage. 🙂
  • Use a portmanteau (join both the sounds and meanings of two words). Like Pinterest.
  • Misspell a word. Like Tumblr.

There are other good suggestions in the article, so head on over and take a look.

Finally, make sure your new name is available across all social media channels. This site will quickly help you do that.

How did you come up with a name when you were starting your business?

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Feature photo credit: Jack Dorsey “What’s in a name?”


  1. I like to invite friends over for wine and food anyway, to get something as valuable as a company name is a bonus.
    I think I’ll do that for my next speaking topic.

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