Hustling To Go From Underdog To Top Dog

Everyone loves an underdog. Why? Because we secretly want them to become the top dog. This is true in business, too, which is why shows like Shark Tank and The Profit are so popular.

I’m excited to share with you a podcast interview I did with Nikki and Trey Lewis, the husband and wife duo behind the delicious treat company, The Mallow Bar, and the podcast Biz Underdog To Top Dog. Nikki and Trey interviewed me and we talked about entrepreneurship and hustling for PR to become top dog in business.

I mentioned The Profit earlier; here’s a sneak peek of a video interview Nikki did with Marcus Lemonis from The Profit, for Inc. Magazine: (more…)

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How I’m Using Affiliate Marketing To Grow My Business

if you’re anything like me, you are constantly spit-balling ideas for your business. The truth is you have to always try new ideas to generate sales, build your brand, and increase awareness of your product.

I am a heavy-weight spit-ball champion! This week, my extra-large straw is loaded with so many spit balls it’s not even funny. My current target, affiliate marketing. I’m trying to leverage other people’s website traffic and relationships to drive traffic and sales for my business.

Will it work? Maybe. Maybe not.

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How Starting with WHY Got My Biz Mentioned in the Wall Street Journal

As entrepreneurs, we know we must always try to find creative ways to connect with new audiences. I’ve been fortunate enough to have a chance to do just that as a new contributor to GoDaddy.com’s popular blog for small businesses, The Garage.

And this article has been republished on The Garage for a new, larger audience to enjoy.

You can find the article here–>

 

 

 

Feature image credit: Sarah Marshall Wall Street Journal watermelon

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Entrepreneurs, How Do You Manage Expectations?

If you’re an entrepreneur, you know the thrill of victory, and the agony of defeat! Ok, so I stole that line from the iconic, old school ABC Wide World of Sports intro:

 

 

But on the road to basking in your entrepreneurial victories and bouncing back from your agonizing defeats, there are lots of things you are doing for your business that you expect will have a positive impact on sales. It’s terrific when your strategies and tactics work, but how do you manage your mental health when things don’t go as planned? And if you’re anything like me, this happens a lot.

I started thinking about the psychology of expectations and stumbled across an interesting article by Tali Sharot, Ph.D., titled, Should You Manage Your Expectations? 

I’d like to share a few interesting take aways from the article.

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Jill Salzman of The Founding Moms Asks Me My Biggest Biz Problem

A few weeks ago, Jill Salzman, founder of The Founding Moms, asked me to write a guest blog post about the importance of a supportive spouse for entrepreneurs. Last week Jill and her partner, Brad, interviewed me for the podcast, Breaking Down Your Business, where they tackle the most complex small business questions of our day.

Jill and Brad are loud and nuts, so I was right at home on their show.

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If Your Kids Are Terrible 2, For Treacherous 3s, Better Up Your Liquor Game

I am a dad of two and a half year-old twins. My kids are great. They’re super kewt, smart, and well, they’re my kids, so I love them.

But this Terrible 2 thing is giving me gray hair. Every time I mention the Terrible 2s to a parent, without fail, their reply is something like, “Oh you ain’t seen nothing yet. Wait ’till they turn three; it gets worse!”

In my mind I’m like, seriously?! OMG! What the hell am I gonna do?!

I posted the following comment on Facebook and the hilarity that ensued in the comments inspired this post:

 

Screen Shot 2015-09-19 at 7.55.35 AM (more…)

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3 Tips For Entrepreneurs To Manage Fear And Anxiety

If you’re an entrepreneur, feeling anxiety and fear is probably something you experience regularly. When I say regularly, I mean daily, in some cases.

Anxiety is caused by fear, and I think of it as fear’s younger, impetuous cousin.

For entrepreneurs, managing fear is the most important thing she/he has to learn to maintain her/his mental health, which matters because a positive frame of mind leads to better results for her/his business.

Conversely, a negative mindset, brought on by fear, keeps you from making connections you need for your business because successful people don’t want to associate with negative people. And a negative mindset often prohibits you from receiving the inspiration you need to move your business forward.

In the worst case, fear leads to depression, which if not treated, can lead to the unthinkable. (more…)

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What Do I Tell My Son?

While reading my article at BlogHer15, in which I expressed my teary-eyed frustration with the lack of an indictment of the police officers who killed Eric Garner, I asked the question, “What am I supposed to tell my son?”

What do I tell my son about how to conduct himself as a young man to not be harassed by the police?

What do I tell my son about how to not get beaten by the police?

What do I tell my son to make sure he’s not killed by the police for no good reason?

What the f#@k am I supposed to tell my son?

 

Afterward, so many people, men and women, Black and white, shared their concern about the situation, telling me they don’t know what to tell their sons, either.

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